3 Things to Focus on to Win with Back to School Campaigns

As many businesses are making the final turn out of summer, some of you may be wondering “how can I increase sales now while waiting on the holiday season?” Whether you have kids or not, it is easy to see the shift move from summer vacations to fall clothes and school supplies. According to the … Continue reading

How to Give a Memorable Speech Like Kevin Durant

  The speech by Kevin Durant, a NBA star player for the Oklahoma City, went viral immediately following the press conference awarding him the MVP title for 2013-14. His speech unlike others given in the past will have a lasting impression in the NBA’s history. In fact, there are very few moments where many of … Continue reading

5 Things to Consider When Updating Your Brand’s Name

    It’s rough being a woman in business. Especially when you are single when you launch your company/brand. Because the day will come for many of us to have to change our name. We see numerous celebrities simply keep their name while a few do make the switch. So do you create the¬†hyphenated birth … Continue reading

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