Posted by abovepromotions on December 13, 2012 · 20 Comments
A recent experience by someone close to me really sent my marketing mind in a tizzy. I was in shock to see how even a larger “small” business with thousands of customers could handle a situation poorly. Ready to hear what perplexed me? For purposes of this story, let’s call the main character Jon. One … Read more
Filed under Uncategorized · Tagged with 2012, above promotions company, Advertising and Marketing, agency, business, Coupon, Creative director, Customer service, firm, FL, Marketing, marketing strategy, small business, Tampa, Toyota, valpak
Posted by abovepromotions on April 5, 2012 · 2 Comments
NBC, who is also facing backlash from the Sarah Palin guest co-host stint on the TODAY Show, is now facing the court of public opinion once again for editing a 911 call placed by George Zimmerman prior to him shooting Trayvon Martin. Not only is NBC in question, but ABC as well for releasing raw … Read more
Filed under Uncategorized · Tagged with 911 call, ABC, above promotions company, arrest, Brand, business, CNN, controversy, crisis communication, customers, enhancement, George Zimmerman, Gucci, image, justice department, NBC, Roland Martin, Sanford Police, Sarah Palin, Today, Toyota, Trayvon Martin, video, Zimmerman
Posted by abovepromotions on February 7, 2012 · Leave a Comment
While we originally planned to discuss the various commercials that aired during the Super Bowl last Sunday and which ones were fan favorites, it became clearer that there was so much that the public had to say about the evening instead of the game. So let’s recap: Racy ads under scrutiny. Teleflora, Toyota, M&Ms and … Read more
Filed under Uncategorized · Tagged with above promotions, Barack Obama, Chrysler, Clint Eastwood, crisis communication, Gisele Bündchen, Madonna, New England Patriots, Public relations, Super Bowl, Teleflora, Tom Brady, Toyota
