5 Things to Look for When Hiring a PR Agency

  I recently had a chance to meet with a potential client who is searching for a publicist. With each of these types of meetings I am able to learn more about what… Continue reading

How to Brag on Your Brand Like Justin Timberlake

  It’s funny how human emotions can conflict us at times. We work hard to make a name for ourselves and yet shy away from sharing our accomplishments. Why can’t we just state… Continue reading

The War In Christmas Marketing

  It goes without saying that commercialism of the holiday season is at an all time high. One needs no further proof of this than the REI Black Friday announcement, the TJ Maxx… Continue reading

How to Hijack a Hashtag Like a Boss!

  Let me be clear. Successfully hijacking or newsjacking (our internal definition – attempting to tie or takeover a current news topic for the purpose of marketing your brand or cause) a hashtag is… Continue reading

Google Hangouts or Blab.im… Decisions…Decisions pt 2

  Have you participated in a Blab yet? Did curiosity take you to the point of just lurking or did you try out your own Blab? It’s been interesting seeing everyone’s point of… Continue reading