Top 10 Reasons to Love WordPress

Above Promotions Company Loves to Blog with Wordpress! Copyright Svilen Milev.
Above Promotions Company Loves to Blog with WordPress!  Copyright Svilen Milev.
Above Promotions Company Loves to Blog with WordPress! Copyright Svilen Milev.

Sure it seems a bit taboo to do a post on WordPress about loving WordPress, but it just makes sense.

There’s a sense of joy in checking the stats or replying to comments.   Of course sharing great information and having a place to share the witty thoughts that creep into mind at 1 am helps too, but it’s so much more.

Here are 10 reasons to love using WordPress.com for blogging:

1. Bet you think we just posted this blog this morning.  Nope!  Scheduled publishing rocks!

2. When we attempted to download a software and it locked up the computer.  Oh no!  What happened to our great blog for Wednesday?!  It was auto-saved to a Draft status.  And we were right back in business.

3. Well, did you enjoy the “Pay Dirt for Reality TV” post from Wednesday?  Well looks like not as much as you did the “Don’t Let Your Facebook Cover Photo Get You Into Trouble” one.  Thanks to the stats feature.

4. Who know we were so international?  The country breakdown summary is another cool touch thanks to WordPress.

5. The days of wondering if anyone found the content useful enough to share with others is gone.  Love the ability to receive an email whenever another user inserts a link to their page, back to ours.  The power of sharing is awesome!

6. Knowing our readers are smart enough to check the facts, quotes and links contained within the blogs is cool.  Let’s us know they aren’t easily fooled and expect to receive truthful information.

7. Sometimes we nail it and sometimes we don’t.  WordPress let’s us know right away by informing us if a topic covered in the post is of interest to those searching the internet.

8. We don’t publish these words to harbor them to ourselves.  That’s why we love the social sharing plugins attached to the blog post.  Simple for others to share valuable information on publicity, marketing and promotional topics.

9. Mobility on the Blackberry has to be one of the top reasons to love WordPress.  Well at least if your a Blackberry owner.  Blackberry isn’t getting much love in the mobile application world right now.  So anyone still helping us to stay business savvy on the go, is a winner in our book.

10. Final reason to love WordPress, we only need to come up with the million dollar content.  Their developers user their millions, well at least that’s what Worth of Web says they’re worth, to make it look good.  That’s a great investment!

Now you know why we love WordPress.  Tell us why you like using it or what you use instead as your online content manager.

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Above Promotions is a full service publicity, marketing and promotions company, founded with the purpose to serve an array of clients that are looking to expand their presence in the marketplace.  From a local to international market, Above Promotions Company can provide the exposure that goes above your expectations.  Visit www.abovepromotions.com today.

Will the $50,000 Loan Debt of a Deceased Student Cost KeyBank More?

Christopher Bryski.  Photo Courtesy of the Bryski Family.
Christopher Bryski. Photo Courtesy of the Bryski Family.

Back in 2012, the Wall Street Journal did a story on the loan debt left to Christopher Bryski’s family after he passed away from a brain tumor.  The Huffington Post followed up this week with an update to the Bryski family.  Apparently KeyBank has continued to bill Christopher’s father since his death in 2006.  According to the online petition, the family has worked to create a law to present to Congress to force companies to forgive student loan debt upon death.  If “Christopher’s Law” goes into effect, then the private loan industry will definitely be making changes in how they disburse loans and repayment schedules.

However, what can strike any crisis communications and marketing experts interest, is how Christopher’s debt (although $50,000 is a substantial figure) is costing KeyBank more in the long run.  Had they forgiven the balance, they wouldn’t have the attention of the public, nor the signatures of those who will now associate KeyBank in a negative light.  Key Bank not only has a loan department, but a slew of other services it offers to the public.

Can we put a price on this negative publicity?  Probably if there was a data collection of closed accounts or loss of potential clients.  It cannot yet be said what the financial impact will be on KeyBank, surely their internal personnel, lawyers and public communications team has already spent that amount on labor to force the family to continue making payments.  Crisis Communications and upholding a brand image always comes at a cost.

$50,000 suddenly seems like a small amount to forgive and a larger financial cost in the long run.

What do you think?  Will this hurt their image?

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Above Promotions is a full service publicity, marketing and promotions company, founded with the purpose to serve an array of clients that are looking to expand their presence in the marketplace.  From a local to international market, Above Promotions Company can provide the exposure that goes above your expectations.  Visit www.abovepromotions.com today.

Pay Dirt for Reality TV Shows

Ryan Seacrest.  Photo Courtesy of Fox/MSN.com.

Apparently unscripted television is where the real bucks are at.  

While checking various news feeds and an article by The Hollywood Reporter titled, “Ryan Seacrest: 5 Things I Learned From Dick Clark“, a related article was revealed, “Ryan Seacrest to continue as ‘American Idol’ host“.   Intrigued of course by the amount of advertising dollars being spent on reality television programs, one had to read it just to see how much he would make. 

Well the article didn’t disappoint.  MSN.com and The Hollywood Reporter has stated, Seacrest will earn $30 million for a two-year contract.  True Idol fans can find relief in his official stay on the show. 

What will this mean for advertisers? 

Social Media Commenting Growth for American Idol per Blue Fin for Ad Age.  Image courtesy of Ad Age.
Social Media Commenting Growth for American Idol per Blue Fin for Ad Age. Image courtesy of Ad Age.

It’s no wonder a lucrative deal for Seacrest can be made.  The potential for increasing 30 second commercial rates is clearly an option for Fox.  Especially since brands like Coca-Cola are reserving commercials for programs individuals are actively talking about, per MSN Money

And it would be a mistake not to mention the other big financial news in reality tv this week.  The Kardashians receiving $40 million for three more seasons, per one of our favorite trusted sources, TMZ

The reality family America loves to hate, has a following which obviously translates to more viewers and more advertising dollars for E!.

Somewhere in there, there is a lesson to be learned?  Or this was just another post to help get you thinking about how you can apply some  big marketing techniques to your business?  Or you can just forego your dreams of selling jewelry and sell your story on your journey to one day entering the marketplace with something tangible?  You decide.

Happy Wednesday!

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Above Promotions is a full service publicity, marketing and promotions company, founded with the purpose to serve an array of clients that are looking to expand their presence in the marketplace.  From a local to international market, Above Promotions Company can provide the exposure that goes above your expectations.  Visit www.abovepromotions.com today.