Tag Archive: Marketing

30 Days without a Facebook Fan Page Post

Truly, I didn’t plan for us to test, fast or boycott posting to our Facebook fan page for 30 days when we mapped out our editorial calendar at the beginning of the year.… Continue reading

How to Hijack a Hashtag Like a Boss!

  Let me be clear. Successfully hijacking or newsjacking (our internal definition – attempting to tie or takeover a current news topic for the purpose of marketing your brand or cause) a hashtag is… Continue reading

Lessons for Businesses on the Confederate Flag

Amongst the growing debates over the removal of the Confederate flag it seems the real watershed moments happened  with a Tweet from Mitt Romney.   Take down the #ConfederateFlag at the SC Capitol.… Continue reading